Comments on: Is Your Business Branding Working For You? http://www.avirtualblessing.com/is-your-business-branding-working-for-you/ The answer to your administrative prayers Fri, 20 Jan 2012 14:21:19 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The ABCs of Small Business | A Virtual Blessing http://www.avirtualblessing.com/is-your-business-branding-working-for-you/comment-page-1/#comment-39 The ABCs of Small Business | A Virtual Blessing Mon, 19 Oct 2009 04:10:16 +0000 http://www.avirtualblessing.com/?p=161#comment-39 [...] business planning and start- up phases. You can check out the first two blogs on advertising and branding  now. You can look forward to other topics such as decision making, networking and Virtual [...] [...] business planning and start- up phases. You can check out the first two blogs on advertising and branding  now. You can look forward to other topics such as decision making, networking and Virtual [...]

]]> By: Tips for Outstanding Customer Service | A Virtual Blessing http://www.avirtualblessing.com/is-your-business-branding-working-for-you/comment-page-1/#comment-35 Tips for Outstanding Customer Service | A Virtual Blessing Tue, 06 Oct 2009 09:49:48 +0000 http://www.avirtualblessing.com/?p=161#comment-35 [...] The ABCs of Small Business. I previously wrote about the importance of advertising and business branding.  Now, I would like to share some useful tips for outstanding customer service which is another [...] [...] The ABCs of Small Business. I previously wrote about the importance of advertising and business branding.  Now, I would like to share some useful tips for outstanding customer service which is another [...]

]]> By: Tahneesha http://www.avirtualblessing.com/is-your-business-branding-working-for-you/comment-page-1/#comment-5 Tahneesha Mon, 07 Sep 2009 03:30:08 +0000 http://www.avirtualblessing.com/?p=161#comment-5 Thanks Janine for your comments. I agree with you regarding branding across certain social platforms and forums being limited at times. Creativity is definitely the key. Thanks Janine for your comments.
I agree with you regarding branding across certain social platforms and forums being limited at times. Creativity is definitely the key.

]]> By: Janine Gregor http://www.avirtualblessing.com/is-your-business-branding-working-for-you/comment-page-1/#comment-4 Janine Gregor Thu, 03 Sep 2009 18:14:47 +0000 http://www.avirtualblessing.com/?p=161#comment-4 This is a great post! Thank you for this discussion. I agree that branding is extremely important and that is clearly evident by those companies such as Coke and similar which only need to post their logo without words to be recognized for the product (quality, value, etc.) they represent. The tough part, I've found is using the branding across all of the boards we use as virtual assistants. Sure, we can use the logos and taglines on our websites, blogs and written materials but since much of what we (I) post to or participate in either doesn't allow the use of the logo or uses a photo which in and of itself is not good (in my opinion) for branding. It would be much easier to have a physical product to hand out that would tipify the logo. However, since our services are virtual, my feeling is that there are fewer opportunities to get that brand out there. So being creative is key. Using the branding in an email signature or creating a twitter page using logos and taglines or creating a video/slide show using the graphics are some ways I've been thinking about more branding. People need to see it often in order to make the branding connection. Being virtual does not always offer that opportunity so as VAs I believe we have to try harder to get that brand out there. The changes in my branding have been to settle on a brand and a tagline and really think about where it needs to be placed. Can I put it in my emails? Can it be incorporated when I post an article? In the past, I just used an avatar or a photo but now I'm thinking more about strategically placing the logo in more places than before. Thank you. Janine Gregor Virtual Assistant www.YourVirtualWizard.com This is a great post! Thank you for this discussion.

I agree that branding is extremely important and that is clearly evident by those companies such as Coke and similar which only need to post their logo without words to be recognized for the product (quality, value, etc.) they represent.

The tough part, I’ve found is using the branding across all of the boards we use as virtual assistants. Sure, we can use the logos and taglines on our websites, blogs and written materials but since much of what we (I) post to or participate in either doesn’t allow the use of the logo or uses a photo which in and of itself is not good (in my opinion) for branding. It would be much easier to have a physical product to hand out that would tipify the logo. However, since our services are virtual, my feeling is that there are fewer opportunities to get that brand out there. So being creative is key.

Using the branding in an email signature or creating a twitter page using logos and taglines or creating a video/slide show using the graphics are some ways I’ve been thinking about more branding. People need to see it often in order to make the branding connection. Being virtual does not always offer that opportunity so as VAs I believe we have to try harder to get that brand out there.

The changes in my branding have been to settle on a brand and a tagline and really think about where it needs to be placed. Can I put it in my emails? Can it be incorporated when I post an article? In the past, I just used an avatar or a photo but now I’m thinking more about strategically placing the logo in more places than before.

Thank you.

Janine Gregor
Virtual Assistant
http://www.YourVirtualWizard.com

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